If you’re someone who appreciates a quality coffee subscription landing on your doormat every couple of weeks, chances are you’ve got the same appreciation for the finer things when it comes to your evening drink.
Wine subscriptions have been quietly gaining momentum in the UK, and for good reason. They offer the same convenience, discovery, and quality that’s made coffee subscriptions so popular with people who refuse to settle for mediocre.
The Best Wine Subscriptions in the UK (2025)
The UK wine subscription market has exploded in recent years, with options ranging from budget-friendly to seriously premium. Here are six excellent subs worth considering.
1. Corkk Club
Best for:
English wine enthusiasts and anyone wanting to explore Britain’s burgeoning wine scene.
What I like about Corkk:
Corkk has got a Master of Wine, Clive Barlow, personally selecting every bottle from small, artisanal English vineyards. It’s proper expert curation rather than algorithm-driven recommendations. The focus on English wine means you’re discovering bottles you genuinely won’t find elsewhere, from tiny producers making brilliant stuff in Kent and Sussex. Plus, they’ve got physical wine bars in Canterbury and Tunbridge Wells where you can actually taste before committing.
How flexible is the subscription?
Very flexible. You can choose monthly, quarterly, or six-monthly deliveries with options for 3, 6, or 12 bottles. Cancel anytime with no penalties, and you can swap between still, sparkling, or mixed cases whenever you fancy a change.
2. The Wine Society
Best for:
Serious wine enthusiasts who want exceptional value and access to a massive, carefully curated range.
What I like about The Wine Society:
Founded in 1874, The Wine Society is a member-owned co-operative, which means there’s no profit-hungry shareholders pushing prices up. The £40 lifetime membership (£20 of which is refundable on your first order) gets you free next-day delivery on everything, forever. Their buyers have serious clout and relationships built over 150 years, so they can source wines others simply can’t access. The Wine Without Fuss subscription is brilliant for lazy convenience, but you can also just buy individual bottles whenever you want.
How flexible is the subscription?
Extremely flexible. With Wine Without Fuss, you can skip deliveries or cancel anytime. There’s no tie-in whatsoever. The subscription comes every two months, but you’re in complete control and can pause it whenever you need to. Any wines you don’t enjoy can be returned for a refund or exchange under their Society Promise.
3. Laithwaites
Best for:
People who want a well-established, reliable service with excellent customer support and proper wine education.
What I like about Laithwaites:
Laithwaites has been at this since 1969, so they know what they’re doing. The Wine Club subscription gives you four new wines every eight weeks with free Unlimited delivery pass included (normally £29.99) whilst you’re subscribed. You get at least 20% off club cases, and there’s always interesting stories behind the wines. The ability to swap out individual bottles before they ship is brilliant, and their money-back guarantee means no risk if something isn’t to your taste.
How flexible is the subscription?
Dead easy to manage. You can skip deliveries, swap wines online, adjust your delivery frequency (every 4, 8, or 12 weeks), or cancel anytime without penalty. You get about 10 days’ notice before each shipment, giving you plenty of time to make changes. All manageable through your online account without having to phone anyone.
4. Brad’s Wine
Best for:
EU-based wine lovers who want incredible value and genuinely unique wines from small family vineyards.
What I like about Brad’s Wine:
Brad’s Wine founder Brad Mitton has over 25 years in the industry and uses his massive network to source wines you literally cannot find in shops or other subscriptions. Every case comes with tasting notes, pairing recipes, and a free gift each month (recent gifts included charging cables and gin). The personal touch is brilliant, and the value for money is frankly ridiculous. Free delivery across the EU and UK means what you see is what you pay.
How flexible is the subscription?
Simple and straightforward. You can cancel, pause, or change your subscription anytime by emailing Brad directly. You can switch between red, white, or mixed cases, adjust case sizes, or even gift a month to someone else. The personal service means requests are handled immediately rather than through automated systems.
5. Virgin Wines
Best for:
People who like earning rewards and want the option to build up wine credit over time.
What I like about Virgin Wines:
The Virgin Wines WineBank system is clever. You pay in £15-£100 monthly, and they add 20% interest to your savings. It’s like a wine piggy bank that actually grows. You earn Virgin Points on purchases (2 points per £1), and you can take payment holidays or pause anytime. The range is huge with over 700 exclusive wines, and their Preferabli system helps match wines to your taste. Plus, free delivery on everything when you’re a WineBank member.
How flexible is the subscription?
Very flexible. No minimum contract, cancel anytime, and you can pause payments for up to three months at a time. Your money stays yours in a ring-fenced account, and you can withdraw it whenever you want. You manage everything through your online account, though cancelling WineBank does require contacting customer service rather than doing it online.
6. Wine 52
Best for:
Adventurous drinkers who want discovery, education, and a bit of fun with their wine.
What I like about Wine 52:
Wine 52 explores a different wine region each month with a proper theme, and you get Glug magazine plus two artisan snacks alongside your bottles. It’s genuinely educational without being pretentious. The wines are exclusively selected and often from independent winemakers you won’t encounter elsewhere. Starting from £36 for three bottles monthly, it’s accessible without compromising on quality. The whole experience feels like a curated adventure rather than just bottles turning up.
How flexible is the subscription?
You can pause for a month through your online account easily enough, and longer pauses are possible by getting in touch. However, to cancel completely, you need to phone them during office hours (Monday-Friday, 9am-5pm), which some people find inconvenient. You need to give 24 hours after your first order before cancelling. Deliveries come every 28 days, and you can choose 3, 4, or 6-bottle options in red, white, or mixed.
Why Coffee Lovers Are Turning to Wine Subscriptions
There’s a natural overlap between people who take their coffee seriously and those who enjoy a decent bottle of wine. Both beverages reward you for paying attention to quality, origin, and craft. If you’re the type who can taste the difference between a washed Ethiopian and a natural Colombian in your morning brew, you’re probably not reaching for the cheapest bottle on the supermarket shelf come evening either.
The thing is, sourcing great wine can be just as time-consuming as hunting down specialty coffee beans. You could spend your Saturday afternoons visiting independent wine merchants and asking questions, or you could let a wine subscription do the heavy lifting for you. It’s the same logic that makes a coffee subscription so appealing in the first place.
The Subscription Model: What Coffee and Wine Enthusiasts Have in Common
Wine subscriptions work on pretty much the same principle as coffee clubs. You sign up, choose your preferences, and receive a curated selection of bottles at regular intervals. Most services let you adjust frequency, pause deliveries when you’re stocked up, and cancel without being locked into lengthy contracts. Sound familiar?
The subscription model has revolutionised how we discover new producers and regions, whether that’s coffee roasters in Cornwall or winemakers in Tuscany. Instead of repeatedly buying the same safe choices, subscriptions push you gently out of your comfort zone. You might discover that you actually quite like natural wines, or that New Zealand Pinot Noir is your new favourite thing. The same way coffee subscriptions introduced you to that incredible Kenyan roast you’d never have picked up yourself.
How Wine Subscriptions Work (And Why They’re Not So Different from Coffee Clubs)
Most wine subscriptions in the UK offer various tiers, typically ranging from around £60 to £200 per month depending on how many bottles you want and the quality level you’re after. The structure mirrors what you’d find with specialty coffee subscriptions, with entry-level options for everyday drinking and premium selections for special occasions.
You’ll usually start with a quick questionnaire about your taste preferences. Do you lean towards bold reds or crisp whites? Are you adventurous or do you prefer familiar territory? The service then curates cases based on your answers, often throwing in tasting notes and food pairing suggestions. It’s like having a knowledgeable wine merchant in your pocket, minus the intimidating shop atmosphere.
Delivery is typically free, bottles arrive packaged securely, and there’s usually an educational element included. Some subscriptions even offer access to virtual tastings or exclusive discounts on additional purchases. The whole experience is designed to be approachable rather than pretentious, which is refreshing in a world that can sometimes take its wine a bit too seriously.
Quality at Home: Elevating Your Evening Ritual
One of the best things about wine subscriptions is that they bring the same level of quality to your evening routine that a good coffee subscription brings to your mornings. You’re not just drinking wine, you’re experiencing carefully selected bottles from producers who actually care about their craft.
The wines you receive through subscriptions are often from smaller, independent producers rather than mass-market brands. They’re the vinous equivalent of the specialty coffee roasters featured in services like ours. These are winemakers who pay attention to terroir, use sustainable practices, and produce wines with genuine character and personality.
And let’s be honest, after you’ve spent the day crafting the perfect flat white with your freshly ground beans, you deserve something better than a £5 bottle from the corner shop with your dinner.
Discovery and Education: Learning About Wine the Same Way You Learn About Coffee
Remember when you first started properly exploring coffee? How exciting it was to understand the difference between processing methods, or to taste how altitude affects flavour profiles? Wine offers that same journey of discovery, and subscriptions are brilliant for facilitating it.
Many services, like Wanderlust Wine, focus heavily on education. They’ll explain why certain regions produce particular styles, how vintage conditions affect the final product, and what makes a wine from a specific producer special. It’s the same approach that good coffee subscriptions take when they tell you about the farmer, the processing method, and the roasting profile.
The learning curve with wine can feel steep at first, but subscriptions break it down into manageable, enjoyable chunks. Each delivery is like a little lesson, building your knowledge and palate over time. Before you know it, you’re confidently discussing the merits of different grape varieties the same way you chat about coffee origins.
What to Look For in a Wine Subscription Service
Not all wine subscriptions are created equal, just like not all coffee subscriptions deliver the same experience. When you’re shopping around, there are a few key things worth considering.
First up is flexibility. Can you pause or cancel easily? Can you adjust your delivery frequency? Life happens, and the last thing you want is wine piling up because you’re locked into a rigid schedule. The best services understand this and make it simple to manage your subscription online.
Quality and curation matter enormously. Look for subscriptions that work with independent producers and focus on interesting, well-made wines rather than generic commercial brands. Services like Ourglass Wine assign you a dedicated wine professional who learns your preferences over time, which is a nice touch.
Value is another consideration. You should be getting wines you couldn’t easily find at your local supermarket, ideally at prices that represent good value for the quality level. Most subscriptions offer a saving compared to buying the same wines individually, though the real value is in the curation and discovery aspect.
Finally, consider what you actually want from the experience. Are you looking to build a serious wine cellar, or do you just want interesting bottles for weeknight drinking? Do you want to focus on specific regions or styles, or are you happy with a mixed selection? Different subscriptions cater to different needs, so it’s worth thinking about your goals before committing.
Wine Subscription vs Supermarket Shopping: Is It Worth It?
This is the same question people ask about coffee subscriptions versus supermarket beans. The answer depends on what you value. If you’re happy with whatever’s on offer at your local Tesco, then probably not. But if you care about quality, provenance, and discovering new favourites, then absolutely.
Supermarket wine aisles can be overwhelming and uninspiring in equal measure. You’re faced with hundreds of bottles, most of which look identical, and the only differentiating factors are price and whether you recognise the region. It’s a bit like trying to choose coffee from a wall of identical brown bags with no information about the roaster or origin.
Wine subscriptions remove that decision paralysis. They bring carefully selected bottles directly to you, along with the context and information that makes drinking them more interesting. Yes, you’ll pay a bit more than the cheapest supermarket option, but you’re getting significantly better quality and a more engaging experience.
Pairing Your Morning Brew with Your Evening Pour: A Lifestyle Approach
At its core, embracing wine subscriptions alongside your coffee subscription is about curating a lifestyle that values quality and discovery. It’s recognising that the care you put into your morning ritual deserves to extend to your evening relaxation.
There’s something satisfying about knowing that your morning starts with carefully sourced coffee beans from an independent roaster, and your evening winds down with thoughtfully selected wine from a small producer. Both represent a rejection of mass-market mediocrity in favour of craft, quality, and genuine flavour.
If you’re someone who enjoys visiting independent coffee shops on the weekend and appreciates the story behind what you’re drinking, wine subscriptions slot naturally into that same mindset. They’re for people who believe that what you drink matters, whether it’s at 7am or 7pm.
The beauty of the subscription model, whether for coffee or wine, is that it brings expertise and curation into your home without requiring you to become an expert yourself. You get to enjoy the benefits of someone else’s knowledge and relationships with producers, while still learning and expanding your palate along the way. And really, what’s not to like about that?
